Marketing Powerups

Marketing Powerups is a show for marketers looking to boost their marketing and career to the next level. Ramli John interviews world-class marketers to uncover the secrets, strategies, and frameworks behind their wins. In each episode, guests reveal three things: (1) a marketing power-up, (2) a real-world example of that in action, and (3) a power-up that’s helped them take their career to the next level. Marketing Powerups will help marketers step up their game, level up their careers, and become the best they can be.

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Recent Episodes
  • Ian Faison's Serialized Content Framework
    Jun 6, 2024 – 48:11
  • Alli Blum's Tips for Getting Org-Wide Buy-In for The JTBD Framework
    May 12, 2024 – 33:58
  • Vassilena Valchanova's brand messaging framework template
    Apr 21, 2024 – 31:53
  • I'm ending this show in 5 weeks (not clickbait)
    Apr 11, 2024 – 05:45
  • Nick Bennett's People-First GTM Model
    Mar 31, 2024 – 34:03
  • Brian Childs' Customer Education Maturity Model
    Mar 24, 2024 – 46:47
  • Marc Thomas' RINse and Repeat Marketing Framework
    Mar 17, 2024 – 59:54
  • Kamil Rextin’s Guerrilla Marketing Strategy for Conferences
    Mar 9, 2024 – 33:47
  • Katya Ryabova’s 3 Customer Questions for Actionable Insights
    Mar 2, 2024 – 36:58
  • Masooma Memon's Product-Led Content Strategy
    Feb 24, 2024 – 32:24
  • Lloyed Lobo's 13 Rules of Community-Led Growth
    Feb 17, 2024 – 42:25
  • Stella Garber's Flipped Communication Pyramid
    Feb 10, 2024 – 38:23
  • Gaetano DiNardi's Value-Based Content Strategy
    Feb 4, 2024 – 43:12
  • Mariya Delano's Fan-Driven Marketing Flywheel
    Jan 26, 2024 – 34:18
  • Fab Giovanetti's Build-in-Public Content Strategy
    Jan 21, 2024 – 32:29
  • Chris LoDolce's Transformative Customer Education
    Jan 14, 2024 – 01:00:52
  • Jimmy Daly's Community-Led Content Strategy
    Jan 7, 2024 – 40:29
  • The 5 Best Marketing Powerups of 2023
    Dec 28, 2023 – 34:30
  • Eric Doty's Freelance Writer Onboarding Template
    Dec 15, 2023 – 52:35
  • Christina Garnett's Hierarchy of Customer Delight
    Dec 8, 2023 – 56:53
  • Neal O'Grady's 5 C's of Un-Ignorable Content
    Dec 1, 2023 – 50:05
  • Talia Wolf's Emotional Targeting Framework for Conversion Rate Optimization
    Nov 24, 2023 – 30:14
  • Ty Magnin's 3-Tier AI Content Strategy
    Nov 17, 2023 – 44:09
  • Stewart Hillhouse's Conference Content Playbook
    Nov 10, 2023 – 50:57
  • Becky Pierson Davidson's Community Retention Playbook
    Nov 3, 2023 – 43:01
  • Dr. Fio Dossetto's E.A.S.Y. Content Framework
    Oct 27, 2023 – 47:40
  • Shannon Howard's Customer Education Blueprint
    Oct 20, 2023 – 35:44
  • Dan Sanchez's 3 Pillars for Audience Growth
    Oct 13, 2023 – 49:28
  • Matt Ragland's 7-Figure Newsletter Monetization Strategy
    Oct 6, 2023 – 01:04:02
  • Kevan Lee And Shannon Deep's Brand Storytelling Framework
    Sep 29, 2023 – 54:50
  • Tiffany Da Silva's 3 Tactics to Beat Imposter Syndrome
    Sep 22, 2023 – 44:23
  • Devin Bramhall's Media-Led Content Strategy
    Sep 15, 2023 – 59:22
  • Brooklin Nash's Expert-Driven Content Strategy
    Sep 8, 2023 – 48:18
  • Sarah Stockdale's 3 Copywriting Exercises to Write Copy That Sells
    Sep 1, 2023 – 40:48
  • Ryan Law's AI Prompt Tips for Content Marketers
    Aug 25, 2023 – 50:57
  • Eli Schwartz's SEO Strategy for AI Search Engines
    Aug 18, 2023 – 52:44
  • Aleyda Solis' 6 Elements of Effective AI Prompts for SEO
    Aug 11, 2023 – 56:58
  • Ronnie Higgins' Content Synergy Map (Inspired by Walt Disney)
    Aug 4, 2023 – 52:24
  • Margaret Kelsey's Strategic Brand Flywheel
    Jul 28, 2023 – 01:01:31
  • Joel Kletkke's Snacklable Customer Success Story Framework
    Jul 21, 2023 – 52:06
  • Claire Suellentrop's Customer Research Process
    Jul 14, 2023 – 56:03
  • Justin Simon's 3C Content Repurposing Strategy
    Jul 7, 2023 – 39:30
  • Casted's B2B Podcast Maturity Curve ft. Kate DeGroot
    Jun 30, 2023 – 34:13
  • Camille Trent's Newsjacking Technique That Doubled PeerSignal's Email List From 6K to 12K in 45 Days
    Jun 23, 2023 – 44:51
  • Tommy Walker’s 3 Axioms of Content Marketing (Shopify Plus, LinkedIn)
    Jun 16, 2023 – 52:22
  • Melanie Deziel's Trust-Building Content Strategy Using The "Prove It" Framework
    Jun 9, 2023 – 30:50
  • Peter Caputa's Survey-Driven Content Strategy
    Jun 2, 2023 – 45:46
  • Manuela Bárcenas' Perfect 1-on-1 Template for Marketing Leaders (Head of Marketing, Fellow.App)
    May 26, 2023 – 46:00
  • Emma Stratton's SMIT Technique To Declutter and Clarify Your Product Messaging (Founder, Punchy.co)
    May 19, 2023 – 32:40
  • Brendan Hufford's Content IP Framework that Drove $134k Worth of Monthly Traffic
    May 12, 2023 – 43:37
Recent Reviews
  • BarbShim
    Actionable and high energy!
    Marketing Powerups is truly the most actionable podcast in marketing land! The worksheets are such a power move. A podcast to rewatch so you don’t miss anything!
  • Delucajared
    A must-listen for SaaS marketers
    I love that Ramli always has great guests on his show, and I always get loads of insightful ideas that I can directly translate into my work. Even when it’s not related to something I’m currently working on, these episodes help me think about marketing concepts that I wouldn’t have thought of otherwise and unlock creative ways to think about the problems I am working on.
  • acapland
    Love this show
    This is the show I wished I had coming up as a SaaS marketer. Ramli interviews marketing experts to go a few layers deeper than your typical interview. The power-ups cheat sheets make it more actionable than most of the other pods I listen too. I’m a listener and huge fan!
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